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Followerwonk is a social media analytics tool that was previously owned by Moz. It primarily focused on Twitter analytics, providing insights into Twitter users' behavior, helping businesses and individuals understand and grow their Twitter audience. Please note that the information provided here is based on my last knowledge update in January 2022, and there may have been changes or developments since then.
Key features of Followerwonk included:
Twitter Profile Analysis: Users could analyze and optimize their Twitter profiles, including details about followers, following, and activity.
Search Twitter Bios: Followerwonk allowed users to search Twitter bios for specific keywords, helping to identify potential followers or industry influencers.
Compare Users: Users could compare the followers of different Twitter accounts, helping to identify commonalities and differences in their audiences.
Track Followers and Unfollowers: Followerwonk provided tools to track changes in followers and unfollowers over time.
Location Analysis: The tool offered insights into the geographical distribution of a Twitter audience.
Social Authority: Followerwonk calculated a "Social Authority" score, providing an estimate of a user's influence on Twitter.
Since Moz has undergone changes, including discontinuing some products and services, it's advisable to check the Moz website or contact their support for the latest information on Followerwonk or any alternative tools they may offer.